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The 77 Copywriting Secrets Official Guide

“Read on. No matter whether you’re an Affiliate or Publisher, my letter below could EXPONENTIALLY boost your online sales.” - Justin Atlan, Inc. 5000 CEO & 8-figure Marketer

 Ok, I’ll admit it. I have a serious man-crush on our copywriter... 

Quick introduction: My name is Justin Atlan and I head the most successful and comprehensive digital marketing training on the Internet. 

It’s called Live Marketing HQ.

Live Marketing HQ has given the opportunity to thousands of ambitious men and women from all walks of life cut loose from their day jobs “working for the man” and become self-styled online entrepreneurs.  

Let me tell you, it’s a real buzz watching somebody with no previous experience grow, nurture and scale their idea into a success story. 

Yet, time and time again we see ONE MAJOR OBSTACLE destroying ClickBank businesses… before they even get off the ground. 

For some bizarre reason, the majority of people pay ZERO attention to their sales copy until the very last minute. They treat it like an afterthought.  

It’s a CRIME and extremely damaging to any fledgling business. 

Why? Because we’ve discovered... 

When it comes to any kinds of sales copy? Good is NOT good enough—ESPECIALLY if you want to crush it online.

And that holds true whether you’re an affiliate OR a publisher. See, you’re not going to break any sales records by sloppily writing your sales copy, affiliate emails, articles or banner ads. However, once you begin to understand ClickBank-style sales copy, everything changes. Suddenly: 

You could be JUST ONE SALES LETTER OR OPTIN PAGE away from your first online income stream. 

In fact, when it came to putting together our OWN sales page, we knew we had to double down and REALLY get serious.  

We went on the hunt for “the best of the best” copywriters. We knew they were out there.  

Yet, the super successful marketers are notoriously tight-lipped about who their go-to copywriters are. If you have access to one, you know they are a strategic advantage... and it sounds cliché, but yes, they are truly a secret weapon. 

And that’s when we discovered our digital marketing specialized copywriter, Matt O’Connor.

Now, Matt’s a fascinating guy. For some weird reason, he keeps a low profile. 

Matt simply says he prefers to spend the majority of time researching, optimizing and writing winning copy for his clients. 

I can appreciate why. 

Matt and his behind-the-scenes team are responsible for the superstar launches hogging the top of the ClickBank charts… 

  • ClickBank blockbuster campaigns like Drew Canole’s ultra-popular Organifi range of supplements... traffic genius Mike Geary’s health programs... popular fitness guru John Rowley... America’s #1 dating coach, Jason Capital... business opportunity legend Success Vantage... nutrition-focused PaleoHacks.com... and of course...

    ... now our own training programs that have generated nearly 100,000 CUSTOMERS.

These marketers have not only held the charts for years, they’ve made MILLIONS on ClickBank--all using Matt’s incredibly powerful copy. 

With Matt’s help, our programs have been ultra successful.

And that’s exactly why we wanted Matt on our esteemed faculty so he could share his profit-pulling copywriting methods with you. To no avail, we gently yet tenaciously pursued him for the better part of a year. Fortunately, slow but sure, we were wearing him down. And to our delight, he finally agreed. 

Together, we wanted to create something bold and ambitious… 

We wanted Matt to address the major copywriting challenges of ClickBank affiliates as well as copy-centric ClickBank publishers. When we shared the draft manuscript with a few of our students, they were ecstatic. 

Because it’s so powerful, we’ve decided to title the manual: 

The Ultimate Copywriting Guide "77 Surefire Tips to Accelerate Your Online Marketing Success"  

Without the ‘insider secrets’ you face being left scratching your head at why your competitors are pulling in hundreds of sales a day while you have yet to make a single one.  

I’m talking about tools, tips and tricks, such as:  

Tip #1: The one "humbling epiphany" you must embrace if you want to massively succeed selling ClickBank products... 

Tip #29: The simple email subject line that can make you a major or minor fortune as an affiliate...  

Tip #10: One counter-intuitive rule that makes prospects stick to sales letters like Gorilla glue.  

Tip #39: How to get “NSA-level intel” on what works on ClickBank--WITHOUT using ClickBank...  

Tip #17: Powerful tactic to help someone online overcome doubt, skepticism and lack of trust…  

Tip #44: “The Oprah Strategy” for building a ClickBank empire…  

Tip #24: The tiny ‘back-end’ leverage point that creates ClickBank millionaires.  

Tip #59: The 8-letter word that has shown to unlock ClickBank riches.  

● Tip #19: Want to know the marketer’s most coveted possession online? (Whatever you do, don’t let go of this precious resource!)  

● Tip #7: Facebook Ad Tracking Exposed: How Zuckerberg and pals decide your business’s fate. (If you’ve ever been kicked off FB then THIS could be the little known reason why) 

This Facebook tip is actually the reason so many ClickBank marketers are getting thrown off different platforms right now.  

Yet, once you understand it from Google or Facebook or Yahoo’s point of view, you stand to find massive success while your competitors remain stunned as their businesses suddenly disintegrate. 

This is the kind of ‘secret’ that can help bulletproof your business. However you simply won’t find this in other copywriting courses. 

Get The Ultimate Guide To Copywriting For Under $7!

Tip #18: How to flip the ‘convinced’ switch in a prospect’s brain…  

● Tip #23: How to get your prospect to overcome mountains of skepticism and part with their hard-earned money…  

● Tip #8: Why and how Facebook stalks you--and what you can do to almost guarantee it does not shoot down your ads, suspend or ban your account…  

● Tip #4: How to avoid making your VSL sound like a 90-minute timeshare presentation. (PLUS: Why the days of writing like past copywriting greats are over.)  

● Tip #2: “Inversion copy” strategy for driving high-value, targeted traffic to ClickBank offers…  

● Tip #12: THE ONE SUBTLE BUT POWERFUL ACTIVITY you can do that makes a ClickBank publisher's sales job significantly easier...  

● Tip #13: The 3-letter word prospects love even more than highly relevant content...  

● Tip #26: Discover what copy is working RIGHT NOW. (As a copywriter, understand that buying habits evolve and change all the time. What worked yesterday, does NOT work today...)  

● Tip #6: Why social media platforms hate copywriters and the smart way you as an ethical copywriter can use this to your advantage...  

● Tip #16: Prospects need THIS before you can even think about selling something...  

● Tip #20: The TRUTH about ClickBank® sales funnels (and how to build a relentless sales machine BEHIND your $37 e-book offer)  

This is the stuff nobody ever teaches.  

Most people focus on the shiny outer-layer. The surface.  

And of course, you’ll learn how the ClickBank giants are pulling in several million dollars each year with their super-affordable eBooks.  

The secret is in what lies below…  

DOWNLOAD THE ULTIMATE COPYWRITING GUIDE FOR UNDER $7

● Tip #68: The weirdly unconventional secret for wildly successful sales page testing… 

● Tip #21: ClickBank Godsend: The secrets of the perfect self-liquidating offer... 

● Tip #46: How A-list copywriters and marketers ‘absorb’ the money-raking secrets of the biggest ClickBank® VSLs. (NOTE: This is laborious work but it separates the big dogs from the wannabes.) 

● Tip #28: Are you an affiliate? Here’s the single most important metric on ClickBank… 

● Tip #56: How to carefully (and undetectably) weave powerful sales triggers into your story… 

● Tip #3: The eye-opening secret behind one of the biggest banner ad runaway success stories… 

● Tip #25: How to locate PROVEN ClickBank money machines you can study, swipe and profit from... 

Tip #15: The newly-discovered 4-phase "gauntlet" you, as a copywriter must go through to create a loyal, almost-obsessive customer… 

● Tip #27: Simple strategy to mining for gold in the ClickBank marketplace 

● Tip #51: The key to leading your prospect where you want them to go i.e. clicking the buy button 

● Tip #30: The email close that auto-magically gets almost ANY affiliate generating sales right away… 

Never underestimate email. It’s so, so darn powerful. Even in today’s social-media driven world.  

One short, snappy email can do more for your income than working on a sales page for months. 

...The secret?  

Figuring out exactly what your market needs to hear before they will buy. And doing it in a way that makes your email stick out like a sore thumb.  

Inside The Ultimate Copywriting Guide you’ll get a potent email example you can cut and paste to your heart’s content. 

● Tip #31: 2 killer sales criteria you MUST include in every email you send...  

● Tip #67: The single most important thing to test in your sales copy... 

● Tip #71: Where on the page is your prospect clicking, scanning and skipping? Find out with this must-have tool. 

● Tip #36: How to cherry pick like a pro. What you CAN use from winning sales videos, pages and emails. 

● Tip #37: Revealed: The unspoken “copycat truth” about wildly successful sales letters... 

● Tip #64: How to know exactly how much a competitor is spending each month. Want a collection of the most successful offers in your market? And which traffic sources they use? This opens the curtain… 

● Tip #38: One surefire way to be “a copywriting cobbler” and how it’s infinitely more effective (and enjoyable) than waiting on The Great Gods of Sales Copy for inspiration... 

● Tip #22: How you can look forward to eye-popping conversions of 50% or more… 

● Tip #41: How to laser-target your market and have them feel like you know what they’re going through on a DEEP level... (example copy included)

… Because if you think going after the most people possible in any market is going to bring the most sales, you’re wrong. 

In these hyper-competitive times, it’s crucial you drill down and get right to the heart of a very specific audience. 

That’s where the gold is. Try and appeal to everybody and you end up appealing to NOBODY. 

How do you do that? How do you hone in on your perfect audience and talk directly to them? 

Click. Download. Read. And get this RARE ClickBank wisdom: 

Click Here To Get The Ultimate Guide To Copywriting

● Tip #61: How horribly decaying feet helped me uncover a wonderful research resource…  

● Tip #75: The most important element of your offer... 

● Tip #43: Affiliate Super Tip: the contrarian way to promote ClickBank bestsellers (effortlessly set yourself apart from the competition. Catching the eye of the vendor and making oodles more sales) 

● Tip #32: How to tap into a powerful law of nature that COMPELS people to open, click and BUY 

● Tip #9: The #1 JOB of a ClickBank copywriter in your quest for a flood of conversions (no it’s not “make money”)... 

● Tip #54: The #1 pre-sell tactic. If you’re an affiliate, this ‘stealth’ tactic can propel you to the top of JV leaderboards… 

● Tip #14: An immediate red flag to prospects that instantly gets them leaving you… 

● Tip #33: One of the most powerful techniques in direct response  

● Tip #58: The simple hook concept that generated over $1 BILLION dollars. And how you can use it in your business. 

● Tip #11: A simple headline copywriting formula that delivers conversions regardless of niche, market or product… 

● Tip #5: How to avoid getting slapped by Google… 

● Tip #73: The #1 MOST IMPORTANT thing to test (Hint: it’s nothing to do with fancy wordplay) 

● Tip #52: The Michael Bay Strategy: How to make your sales message as compelling as a Hollywood blockbuster 

He knows a thing or two about holding attention. As do all successful action movies 

Here’s how he does it and how you can apply Bay’s savvy to your own promos:

DOWNLOAD IT HERE FOR UNDER $7!

● Tip #53: How long should your sales copy be? The answer will surprise you, especially if you write copy... 

● Tip #76: “The Don Corleone Strategy” to making your prospects an offer they can’t refuse… 

● Tip #48: The one fundamental emotion you want to tap into every time with your sales story… 

● Tip #35: Why you should never flat out STEAL a sales letter. Don’t do this. Seriously. Just don’t. 

● Tip #60: The secret strategy that helped get a client’s article to 60,000 shares (PLUS: The ultra-popular website that is my #1 research tool.) 

● Tip #62: Your #1 resource if you’re marketing in the health niche--without this you could risk being shut down without warning… 

● Tip #40: The 5 *OMG* secrets you must uncover from every ClickBank® campaign. Add these to your research and you have an enormous head start on competitors in your market… 

● Tip #65: The truth about ‘home run’ copywriting. And why the copywriting gurus may have fed you nonsense... 

● Tip #66: The tools you need to optimize your pages and videos like a pro… 

● Tip #50: Two software apps that let you spy on your prospects. Allowing you to locate weak points and holes in your funnel. 

● Tip 69: How to quickly and easily zone in on a cash-spewing headline... 

● Tip #70: Look over your prospect’s shoulder and figure out how they’re consuming your sales video. (You’ll get to know exactly where your copy is failing, allowing you to fix it--fast!) 

● Tip #49: THE #1 MISTAKE copywriters make that has prospects rapidly abandoning sales pages in droves… 

● Tip #72: When you absolutely must NOT fiddle with your sales copy. (Many times clients freak out if conversions are not where they want them right away. BIG mistake. You’re often a few, small tweaks from success) 

● Tip #55: The type of book you must read to dramatically improve your sales copy. (It’s NOT about copywriting...) 

● Tip #74: Make THIS your first knee-jerk reaction after a sales page misfire for a quick and successful turnaround... 

● Tip #45: The ONE thing 99% of successful ClickBank sales letters and videos contain... and why you’d be a fool not to swipe this for yourself… 

● Tip #63: Google’s FREE tool (you probably use without even realizing) constantly offers up a stream of targeted niche ideas... 

● Tip #57: Your biggest copywriting competitive advantage and why it’s also one of the hardest to get your head around. (Pssst! Here’s the shortcut…) 

● Tip #77: Above all else, study this one element of a successful promo. Do this and ClickBank riches can be yours for the taking. 

When I received the first draft of the 34-page Ultimate Copywriting Guide, I was shocked. 

I mean paragraph after paragraph, sentence by sentence, Matt spilled his guts stream-of-conscious-style.  

He doesn’t hold back, nor does he pull any punches. 

For ClickBank affiliates and publishers alike, Matt unleashes a tsunami of strategies, tips and tactics that can have an immediate impact on your ClickBank efforts.

I’ve seen other copywriters charge as much as $397 for valuable, profit-pulling information like this! 

Or they charge $1,500 for a one-time copy critique that would accomplish the same thing. That’s happened to me.  

This book can accomplish the same thing and more--PLUS it transforms you into a better copywriter, and a far more astute ClickBank marketer. 

However, those crazy prices ARE NOT what you’ll pay today. See this offer is an exclusive so we’re offering it at a crazy low price.  

Get The Ultimate Guide To Copywriting For Under $7

So the question is... “Why the incredibly low price, Justin?”

It’s a good question and there’s a pretty straightforward answer. 

We’re into creating massive value for our customers, while charging a super- affordable price. 

That strategy is baked into our collaborative business philosophy. 

Turning thousands of ClickBank entrepreneurs into better, more productive copywriters is a win-win for us. 

This will have a downstream effect of massively ratcheting up ClickBank revenues over the next several months and years.  

  •  30-Day 100% Iron Clad Money-Back Guarantee

As you may already know, ClickBank has set the standard, not only in providing quality products, but also making sure it’s customers are hugely satisfied with their purchases. 

So go ahead and click the button below to get the special offer before time runs out... 

There’s only one caveat… one “gotcha” If you’re looking for “the fine print”, here it is:  

Very shortly, this promotion will come to an end and the offer will be taken offline – only available to our Live Marketing HQ members. 

So I encourage you to ACT FAST or you’ll miss out on this exclusive and time-sensitive special offer.

If your optin pages are not getting the job done...  

  • If you’ve ever written a sales letter you thought was a sure thing, (only to discover it was a dud)...  
  • If you’ve ever written an article lander, drove traffic to it and shook your head in disappointment and disbelief...  
  • If you’re ever thrown thousands at a video sales letter and couldn’t for the life of you get it to convert...  
  • If you’ve thrown hundreds, and maybe even thousands at a copywriter, only to roll your eyes at the copy they submitted...  
  • If you’ve ever invested hours writing emails and slowly watched your opens decline over time…  
  • If the frustration is so overwhelming at times, you’ve thought about quitting… Trust me, I’ve been there and then some.  

Here at Live Marketing HQ, we’re committed to arming you with all the weapons you need to generate as much income as possible with our platform.  

We want you to take these secrets and use them to amass an affiliate fortune... maybe build your own army of affiliates who can drive product sales for you... or both.  

Why? Because when you’re successful with our platform, WE’RE successful too.  

It’s a WIN/WIN.  

So take this manual with our encouragements. Hold it close. Print it out and store it under your pillow if you must. (Maybe you’ll absorb by osmosis the $100 million+ of sales savvy know-how while you sleep.)  

No matter how you take in this information, just make sure you get hold of it right now. I look forward to hearing about your success.  

Go ahead and click Here To Get The Ultimate Copywriting Guide.

There’s no risk and infinite upside... 

To your success!